America's Swimming Pool Company Franchises for Sale | VFR
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Home & Commercial Trades · Pool Service & Construction

America's Swimming Pool Company Franchises for Sale

Residential pool cleaning, maintenance, repair and renovation sold as recurring service routes. A home-based, truck-driven service business with territories sized by pool count.

410
Total units
$89K+
Initial investment

Brand Performance Snapshot

Franchised and company-owned unit counts for 2023 through 2025, as reported in the franchisor's FDD.

Unit count by year
Franchised Corporate
375
2023
392
2024
410
2025
410
Franchised units
0
Company-owned units
410
Total units
+9.3%
3-yr unit growth

Existing America's Swimming Pool Company Franchises for Sale

Operating America's Swimming Pool Company territories listed for sale by their owners or brokers, reviewed before publishing.

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America's Swimming Pool Company Franchise Model Overview

ASP - America's Swimming Pool Company franchises provide pool cleaning, weekly maintenance, equipment repair and renovation services, plus related products, mainly to residential pool owners. Revenue is built on recurring service routes with higher-ticket repair and renovation work on top; in Year-Round States such as Florida, Texas and Arizona the work runs all year, while elsewhere it is seasonal. The business is run from home with a wrapped pickup or cargo van and franchisor-supplied outfitting packages, so the investment is low six figures, rising with territory size. Territories are measured in units of pools, 3,000 per unit in most states and up to 10,000 in California, with up to three units per territory. A Key Person, who need not be an owner, must run the business as a primary occupation. The brand belongs to Authority Brands, and the fully franchised system has added units every year.

Ideal owner profile

Hands-on owner or full-time Key Person comfortable running technician routes and service schedules
Able to recruit and keep pool technicians and manage a small vehicle fleet
Disciplined local marketer; minimum annual local marketing spend is required
Low-six-figure capital; larger and Year-Round State territories cost more
Trades, field-service or route-business background is helpful but not required

Investment Snapshot

Initial franchise fee $40,000 (one-unit territory; plus $2.50 – $5.00 per pool for larger territories); 30% existing-franchisee discount
Total initial investment $88,695 – $213,171
Royalty 7% / 6% / 5% of Gross Revenue (tiered at $100K and $250K annual, resets yearly)
Ad / brand fund 1% of Gross Revenue brand fund (up to 2%); local marketing greater of 3% of Gross Revenue or $30,000/year
FDD year 2026 (unit data through 2025)
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Important disclosure

Brand information on this page — including unit counts, fees, and investment ranges — was compiled by Verified Franchise Resales from the brand's most recent Franchise Disclosure Document and has not been independently verified. Verified Franchise Resales is an independent marketplace and is not affiliated with, endorsed by, or sponsored by America's Swimming Pool Company. Prospective buyers should obtain and review the current FDD, consult qualified legal and financial advisors, and confirm all terms before responding. This page is for informational purposes only and is not an offer to sell or a solicitation to buy a franchise; offers are made only through the FDD in applicable jurisdictions. Read VFR’s Terms of Use before responding to any franchise.