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Retail · Resale & Consignment

Play It Again Sports Franchises for Sale

New and used sporting goods, bought from and sold to the same customers. The original Winmark resale brand.

309
Total units
$346K+
Initial investment

Brand Performance Snapshot

Franchised and company-owned unit counts for 2023 through 2025, as reported in the franchisor's FDD.

Unit count by year
Franchised Corporate
294
2023
302
2024
309
2025
309
Franchised units
0
Company-owned units
309
Total units
+5.1%
3-yr unit growth

Existing Play It Again Sports Franchises for Sale

Operating Play It Again Sports territories listed for sale by their owners or brokers, reviewed before publishing.

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Play It Again Sports Franchise Model Overview

Play It Again Sports stores buy used sports and fitness equipment outright from customers and resell it alongside new merchandise, from strip-center retail spaces. The buy side is the core skill, supported by Winmark's buying and pricing system. Seasonality follows youth sports and fitness cycles. The system is entirely franchised, mature, and stable, and resales occur regularly as long-time owners retire.

Ideal owner profile

Retail operator with an interest in sports and an eye for inventory turnover
Comfortable with a two-sided customer relationship and seasonal swings

Investment Snapshot

Initial franchise fee $25,000 (first store; $15,000 subsequent)
Total initial investment $346,300 – $459,700
Royalty 5% of Gross Sales (Continuing Fee)
Ad / brand fund Up to 5% of Gross Sales (cooperative); 6% total minimum advertising requirement (up to 3% to Ad Fund)
FDD year 2026 (unit data through 2025)
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Important disclosure

Brand information on this page — including unit counts, fees, and investment ranges — was compiled by Verified Franchise Resales from the brand's most recent Franchise Disclosure Document and has not been independently verified. Verified Franchise Resales is an independent marketplace and is not affiliated with, endorsed by, or sponsored by Play It Again Sports. Prospective buyers should obtain and review the current FDD, consult qualified legal and financial advisors, and confirm all terms before responding. This page is for informational purposes only and is not an offer to sell or a solicitation to buy a franchise; offers are made only through the FDD in applicable jurisdictions. Read VFR’s Terms of Use before responding to any franchise.