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Coffee, Bakery & Dessert · Cookie Shops

Crumbl Franchises for Sale

Rotating-menu gourmet cookies in a pink box, with a social-media-driven brand that grew from a single store to more than a thousand in under a decade.

1,101
Total units
$849K+
Initial investment

Brand Performance Snapshot

Franchised and company-owned unit counts for 2023 through 2025, as reported in the franchisor's FDD.

Unit count by year
Franchised Corporate
972
2023
1,059
2024
1,101
2025
1,101
Franchised units
0
Company-owned units
1,101
Total units
+13.3%
3-yr unit growth

Existing Crumbl Franchises for Sale

Operating Crumbl territories listed for sale by their owners or brokers, reviewed before publishing.

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Crumbl Franchise Model Overview

Crumbl stores bake and sell oversized cookies from a weekly rotating menu, with heavy emphasis on takeout, delivery, and app ordering. The brand's growth was driven by social media and a launch-day scarcity model that turns each week's menu into an event. Nearly every location is franchised. Growth has slowed from its peak pace, and the resale market for existing stores is now the main way into mature territories.

Ideal owner profile

Owner comfortable with a fast-moving, brand-controlled operation and a young workforce
Interested in a high-volume takeout concept over a sit-down environment

Investment Snapshot

Initial franchise fee $50,000
Total initial investment $848,566 – $1,472,533 (1 unit)
Royalty 8% of gross sales
Ad / brand fund Marketing Fund 2% of gross sales (+ 1–2% co-op if established)
FDD year 2026 (unit data through 2025)
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Important disclosure

Brand information on this page — including unit counts, fees, and investment ranges — was compiled by Verified Franchise Resales from the brand's most recent Franchise Disclosure Document and has not been independently verified. Verified Franchise Resales is an independent marketplace and is not affiliated with, endorsed by, or sponsored by Crumbl. Prospective buyers should obtain and review the current FDD, consult qualified legal and financial advisors, and confirm all terms before responding. This page is for informational purposes only and is not an offer to sell or a solicitation to buy a franchise; offers are made only through the FDD in applicable jurisdictions. Read VFR’s Terms of Use before responding to any franchise.