Planet Fitness Franchises for Sale

High-volume, low-price gyms with the "Judgement Free Zone" brand. A large-format fitness franchise controlled by a small number of major operators.

Fitness Franchises for Sale Gym Franchises for Sale All Existing Franchises for Sale

2,709

Total units

$1.3M+

Initial investment

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Brand Performance Snapshot

Franchised and company-owned unit counts for 2023 through 2025, as reported in the franchisor's FDD.

Unit count by year

Franchised Corporate

2,455

2023

2,568

2024

2,709

2025

2,432

Franchised units

277

Company-owned units

2,709

Total units

+10.3%

3-yr unit growth

Existing Planet Fitness Franchises for Sale

Operating Planet Fitness territories listed for sale by their owners or brokers, reviewed before publishing.

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Planet Fitness Franchise Model Overview

Planet Fitness clubs are large gyms with low monthly memberships, a Black Card premium tier, and very high member counts per club. The franchisor is publicly traded and its franchisee base is concentrated among large multi-unit groups, many with dozens or hundreds of clubs; new development is awarded almost entirely to those existing operators. For an outside buyer, entry is realistically through the resale of an existing club or portfolio with franchisor approval, and approval standards are high.

Ideal owner profile

Institutional or large multi-unit operator with significant capital

Comfortable acquiring within a system where the franchisor controls who gets in

Investment Snapshot

Initial franchise fee $20,000

Total initial investment $1,282,500 – $5,386,000

Royalty 7% of total gross membership fees

Ad / brand fund National Advertising Fund 2% of membership fees (up to 3% of EFT)

FDD year 2026 (unit data through 2025)

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Important disclosure

Brand information on this page — including unit counts, fees, and investment ranges — was compiled by Verified Franchise Resales from the brand's most recent Franchise Disclosure Document and has not been independently verified. Verified Franchise Resales is an independent marketplace and is not affiliated with, endorsed by, or sponsored by Planet Fitness. Prospective buyers should obtain and review the current FDD, consult qualified legal and financial advisors, and confirm all terms before responding. This page is for informational purposes only and is not an offer to sell or a solicitation to buy a franchise; offers are made only through the FDD in applicable jurisdictions. Read VFR’s Terms of Use before responding to any franchise.