Coffee, Bakery & Dessert · Ice Cream & Frozen Desserts
SweetFrog Franchises for Sale
A self-serve frozen yogurt shop where customers build their own cups from soft-serve machines and a toppings bar. Small staff, simple menu, and a family-oriented, seasonal customer base.
Brand Performance Snapshot
Franchised and company-owned unit counts for 2023 through 2025, as reported in the franchisor's FDD.
Existing SweetFrog Franchises for Sale
Operating SweetFrog territories listed for sale by their owners or brokers, reviewed before publishing.
Existing territories come up for sale as owners retire or relocate. Tell us where you're looking and we'll email you when a SweetFrog resale is verified and published.
SweetFrog Franchise Model Overview
sweetFrog shops sell soft-serve frozen yogurt and other frozen desserts in a self-serve format: customers pull their own yogurt from six to ten machines, add toppings and pay by weight. A traditional shop is an in-line or freestanding retail space of about 1,300 square feet or more, and the investment sits in the mid six figures, mostly leasehold improvements and soft-serve equipment; kiosk, counter and vehicle formats cost less. Because customers do most of the serving, labor needs are modest, though sales are seasonal and lean on families and kids. The brand is owned by MTY Food Group, a large multi-brand restaurant franchisor, and has no company-owned shops. A trained owner, partner or manager must supervise on premises, and spouses sign guaranties. The system has shrunk gradually over three years and still includes legacy licensees on older terms. Transfers carry a transfer fee and transfer training, and an existing shop's buyer gets a 10-year term from signing.
Ideal owner profile
Investment Snapshot
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Brand information on this page — including unit counts, fees, and investment ranges — was compiled by Verified Franchise Resales from the brand's most recent Franchise Disclosure Document and has not been independently verified. Verified Franchise Resales is an independent marketplace and is not affiliated with, endorsed by, or sponsored by SweetFrog. Prospective buyers should obtain and review the current FDD, consult qualified legal and financial advisors, and confirm all terms before responding. This page is for informational purposes only and is not an offer to sell or a solicitation to buy a franchise; offers are made only through the FDD in applicable jurisdictions. Read VFR’s Terms of Use before responding to any franchise.